Posted: February 3rd, 2008 | Author: Christian | Filed under: Random | 13 Comments »
I recently got posted to Ad Age’s Power 150 ranking (although all the way at the bottom), which is just groovy. The Power 150 is a ranking of the top English-language media and marketing blogs in the world, as developed by marketing executive and blogger, Todd Andrlik. But I did have one beef. The person running the site put an American flag next to my name. Uncool. Especially for Canadians, it seems that we require to define ourselves as non-American.
Anyways, this inspired me to pull together a listing of all of the Canadian blogs on the Ad Age Power 150. There are 41 in total. Enjoy!
1. Ad Goodness (Power 150 Rank: 12)
A cool blog run by Federick Samuel, a creative working at TribalDDB in Toronto. The site is updated daily and showcases examples of good advertising from around the world. A great place to see cool ideas in action.
2. One Degree (Power 150 Rank: 47)
One Degree is a niche online marketing blog whose aim seems to apply the “6 Degrees from Kevin Bacon” principle to digital marketing in Canada. Except it’s Canada (the market’s tiny), so it’s only one degree. It can be a little intimidating to look through, given the volume of posts they’ve built up over the past 5 years, so I’d recommend starting with the “Category Archive” if I was you.
3. Six Pixels of Separation (Power 150 Rank: 93)
Why is it that all gurus (like Seth and Style) are bald? Well, anyways, Six Pixels is run by Mitch Joel (a Digital Marketing guru who is the president for Montreal agency Twist Image). The site has awesome detailed posts as well Podcasts, which are definitely a good way to learn something on your morning commute (and a decent branding tool for Twist Image).
4. Canuckflack (Power 150 Rank: 108)
Based out of Ottawa (or the NCR to the “in peeps”), Colin McKay dishes out some personal thoughts on marketing and PR. Pretty good for someone working for the government. Now only if they could get smart people to work for Services Ontario.
5. Blogging Me Blogging You (Power 150 Rank: 112)
Ed Lee’s blog is a pretty standard PR blog, with plenty of short snippets of thoughts well backed up by links and stats. From what I can tell he works at Fleishman-Hillard (never heard of it, but then again, I’m not in PR). And he’s English, which makes me jealous. I wish I could blog with an accent.
6. Get Elastic (Power 150 Rank: 115)
An Ecommerce site run by Jason Billingsley and Linda Bustos (who hail from Vangroover) that focuses on Ecommerce and social networking. Lots of stats for information junkies. Definitely check out their Ecommerce Checkout Report.
7. Common Sense PR (Power 150 Rank: 116)
The name is pretty self-explanatory. Written by Eric Eggertson. The layout is ugly, but hey, I’m not a creative. I think the blog is just a vehicle to get his thoughts out, and beauty isn’t that important.
8. Crap Hammer (Power 150 Rank: 160)
Sean Howard, the Director of Strategy and Innovation at Lift Communications, blogs in a honest tone about marketing crap in general. Be sure to check out the article on the “Periodic Table of Visualization”. I like his site because he likes ultimate. I wonder if I’ve played against him in TUC.
9. Pro PR (Power 150 Rank: 169)
A blog heavy into the the “new PR” and social media. Someone has to explain the difference to me. I have a feeling that social media is just “a component” of new PR, but people seem to use it interchangeably. Anyways, this site is written by Joeseph Thornley of Thornley Fallis. The best thing about this site is the conversation it creates in the comments section after the posts.
10. Buzz Marketing With Blogs (Power 150 Rank: 181)
This blog is the companion Web site for “Buzz Marketing with Blogs for Dummies,” a book for business professionals looking for advice and solutions for business blogging by Susannah Gardner. Unfortunately, the site’s updated rather infrequently.
11. Buzz Canuck (Power 150 Rank: 194)
According to my friend Sunny, Sean Moffat is the one you talk to (or hear about) when it comes to Word of Mouth marketing in Canada. Buzz Canuck is his blog. I really enjoyed his response to Fast Company’s article trying to debunk the Tipping Point.
12. My Name is Kate (Power 150 Rank: 196)
Kate’s old … or errr experienced. She’s been around interactive/digital marketing for a long time. Needless to say, with that experience come excellent blogging and good articles. Although, if you’re not a hardcore web person well-versed in the lingo, some of the posts might seem a little daunting.
13. Social Media Group (Power 150 Rank: 207)
Helmed by Maggie Fox, this is the company website for the Social Media Group. The blog portion of the site is leveraged as a PR tool to communicate the products and services of the firm.
14. PR Works (Power 150 Rank: 209)
David Jones is the VP of digital communications at Hill & Knowlton. His blog, PR Works, is a collection of his thoughts about working in the Canadian PR industry.
15. The Praized Blog (Power 150 Rank: 210)
To quote from his blog, Praized is Sebastien Provencher’s take on Local 2.0: where local meets social. Basically, a blog that tackles social media and local search.
16. BPWrap (Power 150 Rank: 219)
Updated about once a week, BPWrap is written by Barry Welford from Strategic Marketing Montreal. Ironically, he has a Vancouver cell phone number listed on his site.
17. Fleet Street PR (Power 150 Rank: 251)
David Fleet‘s thoughts on the latest in PR, Marketing and New Media. Props for posting on the weekend.
18. Canadian Marketing Blog (Power 150 Rank: 271)
This is the official blog for the Canadian Marketing Association … and you can tell. It’s boring. Although, they pull in a lot of diverse people within the industry to write on it, but (to be honest) I feel as though if you like an author’s article, you mine as well just read their individual blogs.
19. FlackLife (Power 150 Rank: 319)
Commentary on the public relations industry and issues from Bob LeDrew, based out of Ottawa. I bet you he hates the Leafs.
20. chroma (Power 150 Rank: 323)
Chroma rocks. The author work at TBWA\Toronto (an ad agency) as a Planner. Basically, an amalgamation of cool ideas, insights and random goodness. I highly recommend it if you are brainstorming and are in need of a distraction.
21. Experience Planner (Power 150 Rank: 328)
Experience Planner is another planner’s blog (written by Scott Weisbrod). Unfortunately, it hasn’t been updated since October, but still contains good ideas.
22. Leo Burnett Toronto (Power 150 Rank: 331)
The blog for the Toronto office of the Leo Burnett ad agency. Populated by the creatives at Leo, although they should probably throw some suits in there for variety. I guess it’s kind of a group project, so posting is a little infrequent.
23. Profectio (Power 150 Rank: 336)
Managed by Dave Forde, Profectio gives a technology slant on how IT can help advertising, marketing and PR. Good source of stats.
24. Customer Experience Crossroads (Power 150 Rank: 347)
Written by Susan Abbott, who comes from a customer research and consulting background.
25. ADS-Links.com (Power 150 Rank: 352)
ADS is an affiliate marketing blog by Ian Lee. The material is very niche, so you may not find it interesting unless your down with affiliate marketing.
26. Transmission Content + Creative (Power 150 Rank: 362)
The company blog for Transmission, a content company based out of Montreal.
27. Student PR Blog (Power 150 Rank: 377)
Chris Clarke’s perspective on Public Relations. He has been writing to his blog since April 2006, when as a student looking to differentiate himself from other public relations students. Good call.
28. The Client Side Blog (Power 150 Rank: 380)
One of my favourite blogs because it gives an open view from the client side (although, technically, Michael Seaton has recently moved over to the agency side. Minor detail.) He also responds to comments very well, which adds a whole new dimension to the content on the site.
29. Mutually Inclusive PR (Power 150 Rank: 393)
Eric Eggertson’s old blog. (Could probably just go to Common Sense PR instead)
30. (3i) (Power 150 Rank: 405)
Tamera Kremer‘s a Toronto native who is the founder of Wildfire Strategic Marketing. The “i’s” stand for innovate, integrate and ignite. I know I was wondering.
31. The New PR (Power 150 Rank: 419)
Ryan Anderson’s blog on the developing phase shift of PR. Updated infrequently, but the posts are very detailed when he does
32. Webwalker (Power 150 Rank: 431)
Douglas Walker, an interactive ad guy based out of Calgary, focuses his writings on Webwalker on social media. Just started a podcast!
33. Saul Colt (Power 150 Rank: 434)
Saul Colt‘s current title (according to LinkedIn) is Head of Magic at Freshbooks. Enough said.
34. The Other Bloke’s Blog (Power 150 Rank: 439)
Similar to BPWrap, the Other Bloke’s Blog is a blog published by Strategic Marketing Montreal.
35. Tell Ten Friends (Power 150 Rank: 441)
Tell Ten Friends is a Vancouver-based company specializes in social media, website content, blogging and web marketing. This is their blog. The consistency of their posting is a little spotty … I guess they’re busy!
36. The Online Marketing Guy (Power 150 Rank: 458)
The blog component of a company site for Search Engine Optimization services.
37. PPC Advice (Power 150 Rank: 467)
This blog delves out Pay Per Click (PPC, if you’re too lazy to type it all out) Advertising advice. It’s still pretty new (like me), but the content is very relevant if your interested in PPC.
38. Happy Pixels (Power 150 Rank: 473)
Originally a software blog, Mario Parise has evolved Happy Pixels so that now it has become focused on understanding how ideas spread, how people make decisions, and what trends are changing the world.
39. The Bottom Rung (Power 150 Rank: 488)
Angus Gastle gives feedback on youth marketing from a useful perspective: the target.
40. Youngblood PR & Marketing (Power 150 Rank: 508)
Follows the thoughts and opinions of Michael Allison as he begins his career in PR and marketing. And, I think that since everyone has lived through this perspective, it is easy to reflect and empathize.
41. AdJoke (Power 150 Rank: 510)
Two young account executives give their opinions on ads and showcase the best and worst that’s out there.
Whew, that was a long one!
- Christian
