Starting A Religion

Posted on April 30, 2008 - Filed Under ideaDRUNK's ideas | 5 Comments

Start a religion based around environmentalism. Not some extreme tree-hugger stuff, but something that is a little bit of a farce and humourous. This was my favourite idea from our inaugural Idea Session. What if we created a fake religion around respecting and protecting the environment? It creates a foundation for belief and education, just [...]

Idea Session 1.0

Posted on April 28, 2008 - Filed Under IDEA Challenge | 1 Comment

It has long been a thought with Idea Drunk to expand the online experience into the real world. We took the first step in this process this past Friday. In collaboration with Inspired Ideas, we had our first idea jam.

It was awesome. There were a lot of ideas (both good and bad) and a handful [...]

Who Do You Cheer For?

Posted on April 24, 2008 - Filed Under ideaDRUNK's ideas | 3 Comments

When you’re watching a sporting event, who do you cheer for?
- Your favourite team
- The athletes
- The sports league
My guess is that you cheer for your team or your favourite players. Who cheers for the league? No one. That’s because it’s difficult to be passionate about a league. Teams have rivalries, history and story lines. [...]

The World Is Awesome

Posted on April 22, 2008 - Filed Under Inspiration | 1 Comment

An awesome ad for the Discovery Channel. Watch for the Stephen Hawking cameo.

Originally found on the Creative Generalist blog.
- Christian

Rockin’ Out Made Easy

Posted on April 21, 2008 - Filed Under Cool Ideas | Leave a Comment

Guitar Hero. It’s karaoke for playing the guitar.

It also seems to be an international phenomenon. It’s appeal stretches across national boundaries, generations, skill levels and social cliques. Why? Because of a basic insight: everyone wants to be a rock star.
The success of Guitar Hero is based in its ability to help you fulfill your dreams [...]

IDEA Challenge - The Brief

Posted on April 18, 2008 - Filed Under IDEA Challenge | 12 Comments

As promised, here’s the brief for the IDEA Challenge. You can also download it here.
What can I say? I like to keep an idea brief … well, brief. It’s going to be a lot of fun figuring this out. Happy thinking!
- Christian

Ikea Train

Posted on April 16, 2008 - Filed Under Cool Ideas | 1 Comment

Ikea has converted the Kobe Portliner Monorail in Japan into a moving showroom before the April 14 opening of a new store. The setup will be in place until May 6th.

Check out the original post and pictures on Kanye West’s blog here.
- Christian

Some Extra Coin

Posted on April 15, 2008 - Filed Under Inspiration | 8 Comments

What would you do with $2,000? It’s tax season, which means that some lucky folks get money back. I view this as free money. It was never deposited in my bank account. I never had the opportunity to spend it. It’s almost as if it magically appeared in my bank account. I do the responsible [...]

IDEA Challenge – Call For Help!

Posted on April 14, 2008 - Filed Under IDEA Challenge | 2 Comments

This weekend, I was hanging out with one of my friends explaining the IDEA Challenge and he had a couple of thoughts. Despite being an underdog, I have two advantages over the brilliant people I work with: (1) I understand how people want to communicate online, and (2) I have a smart audience. I also [...]

The IDEA Challenge - The Road to $25,000

Posted on April 11, 2008 - Filed Under IDEA Challenge | 1 Comment

What’s the best way to motivate people? Money. Cold hard cash. Or at least that’s the thought behind a new initiative at my company.
I work at a fairly prominent advertising agency in Toronto, Canada. The agency president thinks that we aren’t pushing to be innovative enough in our ideas. His solution? $25,000 to the team [...]