Idea Drunk

Because my ideas suck sober

Think About It

Posted on May 14, 2008 - Filed Under Thought Starters | 6 Comments

Here are some statistics that will blow your mind:
1. Nike launches a new sneaker every seven hours.
2. Coke puts out a new product every 21 days in Japan alone.
3. Grand Theft Auto IV took in $500 million globally in its first week.
4. Hillary Clinton has spent $157,384,855 in an attempt to become president.
The scale of […]

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The Benefits of Free

Posted on May 12, 2008 - Filed Under Cool Ideas | Leave a Comment

People like getting free stuff. Especially if it’s unexpected. It promotes loyalty. It makes customers feel valued. It makes employees feel empowered to develop relationships with their customers. In an era where people are getting fired for giving away a Timbit (a tasty Canadian donut treat), it’s nice to see some companies can do it […]

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David Usher, I Have An Answer

Posted on May 7, 2008 - Filed Under On Ideation | Leave a Comment

I began reading David Usher’s non-music blog, after stumbling on a link from Mitch Joel’s site. It’s different from a typical “I’m a real person who wants to connect with my fans and sell you shit” blog because it talks about art, creativity and technology. And it’s actually written by him (no offense Kanye).
In this […]

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A Burger Fit For A Superhero

Posted on May 6, 2008 - Filed Under Random | 2 Comments

Product placement works. When it’s done correctly, it can work astoundingly well. I will give you an example. This weekend, I went to see the much-hyped Iron Man movie. It was an excellent film with a good storyline that was extremely well-acted (which is a lot to say for a comic book movie).

The producers did […]

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Brainstorming On The Bus

Posted on May 5, 2008 - Filed Under Brainstorming Techniques | Leave a Comment

The awesome thing about public transit is that it’s one of the easiest ways to get a ton of random stimulus. All you have to do is get on a bus and open up your senses.

Why It’s Good
Cities have so much to see that we are largely blind to. We spend so much time focused […]

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