Idea Drunk

Because my ideas suck sober

The Benefits of Creative Hacking

Posted on February 19, 2009 - Filed Under Random | 4 Comments

What’s a hack? It’s a simpler way of doing things. It’s a shortcut. It’s being creative with the tools that you have in order to give them a new function. Basically, it’s what Maguyver did.
The thing that I like best about a good hack is that it requires you to look at the tools you [...]

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Change The Game

Posted on February 11, 2009 - Filed Under Inspiration | Leave a Comment

Creativity loves a problem, but it hates a lousy audience.
If everyone is sure the economy is tanking, that the end is near, that time is up and the company is headed for the tubes, it almost impossible to find a creative solution.
Creativity changes the game, whatever game is being played. “We’re going to run out [...]

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Inspired By Uncle Phil From Fresh Prince

Posted on February 9, 2009 - Filed Under Random | 1 Comment

Sometimes brands take on the challenge of shifting an industry. Of rallying people behind a cause bigger than their individual company. Some examples are Howies and Innocent Smoothies. Both of these companies found a simple cause and stand behind it. They planted a stake in the ground and told everyone what they stand for. They’re [...]

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My Car Runs On Beer

Posted on February 4, 2009 - Filed Under Cool Ideas | Leave a Comment

Soon enough, Sierra Nevada Brewing Co. will make more than just tasty beer – it will also manufacture high-grade ethanol fuel from leftover beer yeast. The company announced today that it is partnering with E-Fuel (the inventor of the world’s first home ethanol machine) to test portable ethanol refineries at its Chico, California brewery.
Sierra Nevada [...]

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7 Things Picking Up Girls Taught Me About Selling Ideas

Posted on February 3, 2009 - Filed Under Pitching Ideas | 5 Comments

On Saturday, I was out at a bar for a friend’s birthday party. The Canucks were sucking, so I decided to go and make some new friends (of the female persuasion). After each excursion, I would return to my friends and they proceeded to discuss what had just happened.
It was during one of these discussions [...]

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