Holy Batshit Batman!

Posted on March 4, 2010 - Filed Under Random | Leave a Comment

I don’t normally self-promote, but this is cool. We made a video. It’s for Old Style Pilsner – a gnarly beer from Western Canada. They’re having a Bush Bash and wanted us to make a quick video to explain it. It’s random. It’s weird. Enjoy ….

If you can’t see the video, click here.
So the general [...]

Dollars And Cents

Posted on February 23, 2010 - Filed Under Random | 2 Comments

From Seth’s blog:
“Watch the pennies and the dollars will take care of themselves.”
I’m not sure this is true. In fact, I’m pretty sure that if you watch the dollars, you don’t have to worry so much about pennies.
Big brands don’t sweat the small expenses. They don’t hassle about a return, or a little coupon fraud [...]

He Shoots, He Scores!

Posted on February 10, 2010 - Filed Under Random | 1 Comment

If you are Canadian and you do one thing today, watch this ad. It gave me the shivers.

If you can’t view the video, click here.
It’s crazy how in the same category, Coke can get it so right and Pepsi got it so wrong (Pepsi). Coke’s strategy is rooted in an insight and an idea – [...]

Top 10 Gifts For A Creative Person

Posted on December 16, 2009 - Filed Under Random | 2 Comments

It’s the holidays and we all have that “creative” person on our list. We can be a little bit harder to buy for because we’re particular. But sometimes we’re easier to buy for because we think the most random shit is cool.
Anyways, if you’re stuck on what to get someone (creative or not), here [...]

Thanksgiving 2009

Posted on October 12, 2009 - Filed Under Random | Leave a Comment

It’s Canadian Thanksgiving! I’m not sure why it’s different from the American one. Maybe because it gets colder earlier up here. Or maybe everyone decided that we needed a holiday in October. Whatever. I got to sleep in.
Things I’m Thankful For:
- People who throw you outside of your comfort zone.
- Awkward family conversations.
- Scotch.
- [...]

Today Was A Good Day

Posted on August 25, 2009 - Filed Under Random | 2 Comments

This new spot from Nike came out about a month ago, but it’s awesome. Just a great example of sweet cinematography and a good soundtrack. You don’t always have to be funny for people to be entertained by your brand. Sometimes you can just be cool.

If you can’t view the video, click here.
What’s crazy about [...]

My Favourite People

Posted on August 6, 2009 - Filed Under Random | 1 Comment

This is an ode to my favourite people – producers.
They get shit done.
They take an idea and figure out how to execute.
They listen to the crazy rantings of the “creatives” and figure out how to apply it to the real world.
In 1961, Kennedy promised to put a man on the moon.
The producers at NASA [...]

Where’s Waldo?

Posted on July 20, 2009 - Filed Under Random | Leave a Comment

An artist is Vancouver, BC painted a Waldo on her rooftop. See if you can find it on Google Maps.
I apologize for being absent last week. But now, I’m back!
- Christian

It’s Always Awkward …

Posted on June 16, 2009 - Filed Under Random | 4 Comments

When you think this guy is your target market:

But it’s actually this guy:

One word – awkward. And I’m not talking about the inappropriately short gym shorts and pasty white man-thighs. But we often forget that there is a big difference between who we think consumes our product and who actually does.
I’m not saying that it [...]

Hammertime Ambush

Posted on June 9, 2009 - Filed Under Random | 1 Comment

Blatant ripoff of the T-mobile dance party?
Yes.
Obvious promo for A&E’s new show featuring MC Hammer?
Yes.
Is it still amazing?
Absolutely.

- Christian