IDEA Challenge – Call For Help!
Posted on April 14, 2008 - Filed Under IDEA Challenge
This weekend, I was hanging out with one of my friends explaining the IDEA Challenge and he had a couple of thoughts. Despite being an underdog, I have two advantages over the brilliant people I work with: (1) I understand how people want to communicate online, and (2) I have a smart audience. I also realize that I need help. More specifically, I need YOUR help. Because ideas come from everywhere and everyone, and we need brilliant ideas in order to win.
So here is my proposal. You help me with the ideas - generating insights about people, coming up with ideas, filtering thoughts and tweaking concepts. If we win the IDEA prize ($25,000), I will use my portion to throw an epic party. And you (my very special audience) will be the VIP guests.
What can you expect next? I’m working on a brief so everyone knows what client and product we are focusing on. I’ll post it later on this week … then let the ideas flow! There will definitely be some brainstorming sessions (with beer) to come, so stay tuned.
- Christian
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2 Responses to “IDEA Challenge – Call For Help!”
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it can be an idea about anything? what about implementing some public health campaign…or doing some environmental cause like ummm not using biofuels….or saving penguinos???
you should give some of the money educating people!
LP,
The idea actually has to relate to the client’s brand in some way … and the relationship has to make sense.
I’ll post more details later on this week, once I have everything sorted out. But all ideas are definitely welcome!