The Benefits of a Patio
Posted on August 27, 2008 - Filed Under Inspiration
First of all, I’m writing this as I’m waiting on a patio for a friend. As an Idea Drunk after work at the tail end of summer, there’s a drink on the table. But the whole experience of being on a bustling patio enjoying a chilled brew has shone a light on something I have overlooked. There is an abundance of inspiration on here on the patio.
When you get caught up in the bustle of your job, it’s too often that you sit in front of a computer and try to force creativity. Over the past couple of weeks, I admit to being guilty of this as well. You see, Canadian summers are compact. Before you know it, it’s going to be winter and I am going to be wading through three feet of snow. So, as Canadians, we try to pack our summer days, nights and weekends with activities. The time to remain idle is in the winter, not when it’s beautiful outside. Unfortunately, this doesn’t leave our brains (or bodies) time to relax.
Creativity can’t be forced. It needs to be able to breath. The best ideas don’t come at two o’clock in the morning the day before a big pitch. They come at 9am on a Sunday when you’re walking on your way to brunch. Or during a long lunch on a Friday afternoon. Or when you’re on a patio waiting for a friend. The most creative ideas require stimulus. An environment that is relaxed, rich and inspiring. you won’t find that stuck in an office or a cubicle. You are far more likely to find it on a busy patio featuring unique personalities, drinks and good cheer. Where you can sit back an soak in the social constructs, watch people interact and overhear the hot topics of conversation. It’s a way of keeping a pulse on what’s happening to help generate fresh and relevant ideas.
- Christian
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